Bar-Ilan University is an elaborate system of metaphysical bridges and arches that combine rich Jewish heritage with scientific innovation. It deals with the challenges of the past as well as future impact.

This theme is expressed in the design vernacular via the central image of the university vis a vis the bridge. 

This design element reflects dynamism and growth as reflected in the proudly displayed Bar-Ilan banner.

A new color palette was chosen to solidify this concept and reinforce the Bar-Ilan brand and inspire faculty and students alike.